Associate Professor, Department of Communication
DMS, 55 Laurier Avenue East, Room 11147
Office: 613-562-5800 ext. 3834
Work E-mail: rahmed@uOttawa.ca
Member of the Faculty of Graduate and Postdoctoral Studies and thereby authorized to supervise theses.
Co-Director, Diversity and Equity Research Group (DERG)
Affiliate Faculty, Institute of Feminist and Gender Studies, University of Ottawa
Affiliate Faculty, E-Business Program, University of Ottawa
Affiliate Faculty, Population Health Ph.D. Program, University of Ottawa
My research embraces the cross/trans/inter-disciplinary nature of communication scholarship, with specific focus on examining the role of communication processes in improving health outcomes among marginalized communities and promoting broader social changes in local and international health contexts. I carry out these examinations in different communication contexts, including interpersonal, intercultural, organizational, and mass-media by using quantitative, qualitative, rhetorical, and critical methods. I am also actively involved in interdisciplinary and multisectoral research partnerships in other realms of communication, including multicultural media, religious diversity, and immigrant integration. Some of my research projects include:
- Adaptation and validation of physicians’ cultural competence scales for use in cross-cultural health care settings (China, Italy, and Switzerland)
- @Risk: Strengthening Canada’s Ability to Manage Risk, SSHRC Partnership Development Grant and Genome Canada
- Staying in Touch, Connecting, Integrating: Social Media Use of Newly Arrived Syrian Refugee Youth in Canada, SSHRC Targeted Research: Syrian Refugee Arrival, Resettlement and Integration Grant in partnership with Immigration, Refugees and Citizenship Canada (IRCC)
- Quality improvement and safety issues in private dental care practices in Canada
- Ottawa Multicultural Media Initiative, SSHRC Partnership Development Grant
- The use of ICTs and mobile communications in improving healthcare services in remote and resource poor environments
- Ethics of information sharing on mobile health applications
- The Religion and Diversity Project/Religion et diversité, SSHRC funded Major Collaborative Research Initiative (MCRI)
- Health beliefs and health information seeking behaviors among culturally and religiously diverse women in Canada for exploring culturally and religiously appropriate health care practices
- Culture, Religion, and Organ Donation
- Policy-focused study on urban health communication strategies for promoting broad-based inclusive development (pro-poor growth, sustained improvement in health, and environmental sustainability) in the face of critical challenges posed by globalization in developing countries
Mao, Y., & AHMED, R. (Eds.). (in press; expected date of publication: Sept. 6, 2017) Culture, migration, and health communication in a global context. Routledge Research in Health Communication. New York, NY: Routledge.
Hoffman-Goetz, L., Donelle, L., & AHMED, R. (2014). Health literacy in Canada: A primer for students. Canadian Scholars’ Press Inc.
Nahon-Serfaty, I., & AHMED, R. (Eds.). (2014). New media considerations and communication across religions and cultures. Hershey, PA: IGI Global.
AHMED, R., & Bates, B. R. (Eds.). (2013). Health communication and mass media: An integrated approach to policy and practice. New York, NY: Routledge.
Bates, B. R., & AHMED, R. (Eds.). (2012). Medical communication in clinical contexts. Dubuque, IA: Kendall Hunt. Distinguished Edited Book Award by the Applied Communication Division of the National Communication Association (NCA), USA.
Sen, D., & AHMED, R. (publication date: July 2017). Ethical ambiguities in the privacy policies of mobile health and fitness applications. In M. Khosrow-Pour (Ed.) Encyclopedia of Information Science and Technology. Fourth Edition (10 Volumes). Hershey, PA: IGI Global.
AHMED, R. (2015). Intercultural competence in healthcare. In J. M. Bennett (Ed.), Sage Encyclopedia of Intercultural Competence (pp. 487-490). Thousand Oaks, CA: Sage.
AHMED, R., Ahmed, M. U., & Khan, Z. H. (2014). Urban Health communication strategy of pro-poor growth for sustained improvement in health in South Asia. In C. Okigbo (Ed.), Strategic urban health communication. New York: Springer.
AHMED, R. (2012). Interpersonal health communication: An ecological perspective. In R. Obregon & S. Waisbord (Eds.), Handbook of global health communication, development and social change (pp. 144-176). Wiley Publishers.
Reimer, V., & AHMED, R. (2012). Feeling good never looked better: Examining stereotypical representations of women in Special K advertisements. (Lead Essay). In T. Carilli, & J. Campbell (Eds.), Challenging images of women in the media: Reinventing women's lives (pp. 3-16). Lexington Books.
Jaya, P., & AHMED, R. (2011). Women of color in the academy: The South Asian ‘corner.’ In M. N. Niles, & N. Gordon (Eds.), Still searching for our Mother’s garden: Experiences of new tenure track women of color at ‘majority’ institutions (pp. 135-151). Lanham, Maryland: University Press of America.
Bates, B. R., & AHMED, R. (2007). Disaster pornography: Hurricanes, voyeurism, and the home television viewer. In R. S. Swan & K. A. Bates (Eds.), Through the eye of Katrina: Social justice in the United States (pp. 187-202). Durham, NC: Carolina Academic Press.
Peer-Reviewed Journal Articles
Teng, J., & AHMED, R. (2017). Examining preconception care-related knowledge and attitudes among Chinese immigrants in Canada. International Journal of Migration, Health and Social Care, 13(1), 69-92.
AHMED, R., & Veronis, L. (2017). Multicultural media use and immigrant settlement: A comparative study of four communities in Ottawa, Canada. Journal of International Migration and Integration, 18(2), 587-612.
AHMED, R., & Bates, B. R. (2017). Patients’ fear of physicians and perceptions of physicians’ cultural competence in healthcare. Journal of Communication in Healthcare, 10(1), 55-60.
AHMED, R., & Bates, B. R. (2016). Assessing the influence of patients’ perceptions of physicians’ cultural competence on patient satisfaction in an Appalachian Ohio context. Howard Journal of Communications, 27(4), 403-421.
AHMED, R., & Bates, B. R. (2016). To accommodate, or not to accommodate: Exploring patient satisfaction with doctors’ accommodative behavior during the clinical encounter. Journal of Communication in Healthcare, 9(1), 22-32.
AHMED, R., & Veronis, L. (2015). The role of multicultural media in connecting local municipal governments with ethnocultural and immigrant communities: The case of Ottawa. Global Media Journal -- Canadian Edition, 8(2), 73-95.
Reitmanova, S., Gustafson, D. L., & AHMED, R. (2015). “Immigrants can be deadly”: Critical discourse analysis of racialization of immigrant health in the Canadian press and public health policies. Canadian Journal of Communication, 40, 471-487.
Randhawa, G., Ferreyra, M., AHMED, R., Ezzat, O., & Pottie, K. (2013). Using machine translation in clinical practice. Canadian Family Physician, 59(4), 382-383.
AHMED, R. & Bates, B. R. (2012). Development of scales to assess patients’ perception of physicians’ cultural competence in health care interactions. Journal of Transcultural Nursing, 23(2), 287-296.
AHMED, R., & Bates, B. R. (2007). Gender differences in patients' perceptions of physicians' cultural competence in health care interactions. Women's Health & Urban Life: An International and Interdisciplinary Journal, VI(2), 58-80.
Bates, B. R., Romina, S. M., & AHMED, R. (2007). The effect of source credibility on consumers' perceptions of the quality of health information on the Internet. Journal of Cancer Education, 22(1), 15-20.
Bates, B. R., Romina, S. M., AHMED, R., & Hopson, D. (2006). The effect of source credibility on consumers' perceptions of the quality of health information on the Internet. Medical Informatics & the Internet in Medicine, 31(1), 45-52.
Conferences and Presentations
Teng, J., & AHMED, R. (2017, April). Using the health belief model to examine preconception care-related knowledge and attitudes among Chinese immigrants in Canada. Competitive paper presented to the Applied Communication Interest Group of the Eastern Communication Association 108th Annual Convention in Boston, MA, USA. Top Paper in Applied Communication.
AHMED, R., & Qasmi, H. (2017, March). Social Media and Refugee Resettlement: The Experiences of Syrian Refugee Youth in Ottawa, Canada. Paper presented at the 19th National Metropolis Conference, Looking Forward: Migration and Mobility in 2017 and Beyond, in Montreal, Quebec, Canada.
AHMED, R., & Mao, Y. (2016, November). Mental Health Beliefs and Practices among Muslim Immigrant Women in Canada. Competitive paper presented at the Scholar-to-Scholar session at the National Communication Association 102nd Annual Convention in Philadelphia, PA, USA.
Sabourin, R., & AHMED, R. (2016, November). Empathizing with the Criminally Insane: Establishing Good Practices for Patient-Provider Communication at Arkham Asylum. Competitive paper presented at the Game Studies Division at the National Communication Association 102nd Annual Convention in Philadelphia, PA, USA. Top Paper in Game Studies.
Khan, Z. M., & AHMED, R. (2016, October).Communication about Genetically Modified Food among Immigrant Populations in Canada: A Systematic Review. Paper presented at the Association for Interdisciplinary Studies Conference, Interdisciplinary Approaches to Health, Wellness and Sustainability, in Ottawa, Canada.
AHMED, R., & Veronis, L. (2016, July). The Role of Multicultural Media Use in Local, Diasporic, and Transnational Community Building among Refugees in Ottawa, Canada. Paper presented at the 2016 International Association for Media and communication Research Conference at the University of Leicester, United Kingdom.
AHMED, R., & Veronis, L. (2015, July). Creating in-between spaces through diasporic and mainstream media consumption: A comparative study of four immigrant communities in Ottawa, Canada. Paper presented at the International Association for Media and Communication Research conference held in Montreal, Canada.
Khan, Z. H., & AHMED, R. (2014, October). Quality improvement and safety issues in private dental care practices in Canada: What do patients say? Paper presented at the Canadian Health Workforce Conference, Canadian Health Human Resources Network, Ottawa, Canada.
AHMED, R. (2014, June). Perceptions of ethical issues in health care practices: The experiences of Muslim immigrant women in Canada. Paper presented at the Panel, The Contingencies of Culture, Communication and Ethics in Complex Healthcare Environments, at the Conference on Communication, Medicine and Ethics (COMET), Lugano, Switzerland.