Course Sequence - Honours Bachelor in Public Relations (Route 2)

The Department of Communication offers an Honours Bachelor in Public Relations. This is a joint program with Algonquin College (in English) and with La Cité (in French). A career in the public relations industry offers students a wide variety of functions and tasks: developing communication plans and strategies; writing review articles, bulletins, news releases, pamphlets and speeches; building and maintaining good relationships with the media; organizing press conferences, launches, inaugurations, open houses and exhibits; acting as a spokesperson; developing multimedia kits; producing videos; designing web pages; and managing crises. Public relations are ever-present in politics (new policies, new legislation, image control, etc.), in business (product recall, image management, product launches, rumour control, quarterly reports, investor and employee relations) and even in the entertainment industry (movie premieres, controversy management, career launches, etc.).

UNDERGRADUATE STUDIES

The Public Relations program at the University of Ottawa leads to an honours bachelor’s degree, which requires the equivalent of 4 years of study and 120 credits.

Bachelor’s degree

  • Honours Bachelor in Public Relations

Language of instruction

The program is offered in English only. However, there is a French program in public relations offered jointly with La Cité.

CAREER OPPORTUNITIES

  • Public relations officer
  • Speech writer
  • Press attaché
  • Communications officer

What can I do with my studies?

(www.sass.uottawa.ca/en)  is a tool that provides information on career opportunities in public relations.

 

HONOURS BA IN PUBLIC RELATIONS (ROUTE 2) - 120 CREDITS (4 YEARS) 

Notes

1 Students who have completed the degree in Public Relations from Algonquin College are exempted from CMN3144. Therefore they must replace this course with three credits of elective courses

2 A maximum of 3 course credits per discipline

3 credits = 1 course

  Total 1st year 2nd year 3rd year 4th year 5th year
Total

120 credits 

30 credits

(10 courses)

30 credits

(10 courses)

15 credits

(5 courses)

 

 
Core courses

6 credits

(2 courses)

ENG1100 Workshop in Essay Writing

 

3 course credits from:

PHI1101 Reasoning and Critical Thinking

PHI1301 Philosophy: Ideas and Arguments

 

 

 

 
University of Ottawa

69 credits

(23 courses)

CMN1148 Introduction to Organizational Communication

CMN1160 Introduction to Media Studies

CMN2101 Research Methods in Communication

CMN2130 Interpersonal Communication

CMN2148 Organizational Communication

CMN2160 Theories of the Media

6 course credits in communication (CMN) from List of Optional Courses

CMN3102 Quantitative Methods

CMN3103 Qualitative Methods

CMN3105 Media Ethics

CMN3109 Advanced Theories of Communication

CMN3144 Public Relations1

CMN3155 Public Opinion

CMN4144 Advanced Public Relations Seminar

 

6 course credits in communication (CMN) from:

CMN4105 Ethics and Information Society

CMN4131 Negotiation and Mediation

CMN4166 Audience Research

3 course credits in communication (CMN) from List of Optional Credits

Spring/Summer

3 course credits  in CMN from List of optional courses

12 optional course credits in administration (ADM), in economics (ECO), in history (HIS), in political science (POL), and in psychology (PSY)2

 

 

 

 

Algonquin College

45 credits 

(15 courses)

 

Algonquin College

  

List of Optional Courses in Communication (CMN)

CMN2152 Image and Communication

CMN2168 Globalization and Communication 

CMN2170 New Media

CMN2173 Advertising and Society 

CMN2180 Popular Culture and Communication 

CMN2181 Intercultural Communication 

CMN3130 Communication Planning

CMN3133 Political Communication

CMN3148 Organizational Communication Consulting and Training 

CMN3165 Media Industries 

CMN3174 Advertising Techniques 

CMN3182 Policy Studies 

CMN4105 Ethics and Information Society  

CMN4115 Media and Public Broadcasting  

CMN4128 Organizational Communication Consulting

CMN4129 Communication and Change in Organizations 

CMN4131 Negotiation and Mediation 

CMN4148 Communication in Governmental Organizations

CMN4166 Audience Research

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